Insurance company changes hands

Baron Insurance becomes Westland Insurance

A well-known Vernon insurance company is changing hands.

And its name.

Barry Amies is announcing the sale of Baron Insurance Broker Group to Westland Insurance Group, which has more than 80 offices throughout B.C. and Alberta.

The two local branches will now be called Westland Insurance.

“We felt the time was right for Baron Insurance to evolve into a larger organization,” said Amies. “In today’s environment there is a lot of pressure to keep on top of all the changes occurring within the insurance industry and the need for a larger organization is critical to doing this successfully.

“We are thankful for all the support the community of

Vernon has provided us over the years and look forward to continue servicing them even better in the future.” Barry Amies, Nicole Amies and Ian Laidlaw, along with all of their staff, will be staying on with Westland Insurance.

Baron Insurance was born in 1968 and grew to 53 employees when they sold to Valley First Credit Union in 1994. In 1999, Landing Insurance was formed by prior Baron Insurance employees and in 2001 they discovered the Baron Insurance name was available to which they rebranded Landing Insurance to Baron Insurance Broker Group and have never looked back.

Currently, Baron Insurance has 37 employees between the two locations in Vernon.

The management and staff of Baron Insurance are excited to welcome and transition their clients to Westland Insurance over the next year.

Westland Insurance president and co-CEO Jason Wubs said Westland Insurance wanted to grow its presence in the North Okanagan, and are excited to have the Baron Insurance team join its organization.

“We feel that having such an established brokerage as Baron Insurance join our team instantly gives us a lot of what we have been looking for,” said Wubs. “Now, as part of Westland Insurance, Baron Insurance will be able to offer even more to clients with expanded capacity, broader underwriting capabilities, and most importantly, claims support unmatched in the industry.”

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Charmaine Scherck with her fiancee, Jason. Friends of the Vernon mortgage broker have started a GoFundMe after a spinal cord stroke left her paralyzed from the chest down Sept. 17, 2020. (Contributed)
Funds raised for Vernon woman who awoke mysteriously paralyzed

Friends are rallying support for Charmaine Scherck, who suffered a spinal cord stroke on Sept. 17

School District 83 will see another teacher reduction, this one expected at South Broadview Elementary come Monday, Oct. 26. (File photo)
Union objects to reductions in teaching positions in North Okanagan-Shuswap

South Broadview Elementary expected to see reduction of kindergarten teacher on Oct. 26

Lumby is proceeding with Halloween fireworks for 2020, but encouraging everyone to stay in their cars or watch from home. (Dale Eurich Photography - 2019)
Halloween fireworks curbed in all but two North Okanagan communities

COVID-19 forces Lake Country, Coldstream, BX, Armstrong to cancel events

Forest fires spark billboard art near Vernon

Artist examines the necessity of wildfires, amid the devastation

An investigation is underway after reports of individuals linked to the sex trade were spotted near the notorious Salmon River Road property that was the subject of an extensive search in 2017 (pictured) that uncovered the remains of 18-year-old Traci Genereaux. (Jim Elliot - Salmon Arm Observer file)
Sex workers called out to area near Sagmoen farm: Vernon Mounties

Curtis Sagmoen, convicted in relation to assault of sex trade workers, is prohibited from soliciting escorts

Working smoothly together on May 11, 2020, health minister Adrian Dix, B.C. Liberal health critic Norm Letnick, provincial health officer Dr. Bonnie Henry and sign language interpreter Nigel Howard. (B.C. government video)
COVID-19 co-operation a casualty of B.C.’s pandemic election

NDP’s Horgan weaponizes senior care, B.C. Liberal Wilkinson calls for ‘wartime economy’

Join Black Press Media and Do Some Good

Pay it Forward program supports local businesses in their community giving

A bear similar to this black bear is believed responsible for killing a llama in Saanich on Oct. 19. (Black Press Media file photo)
Vancouver Island residents warned to watch livestock, pets after bear kills llama

Officers could not track the bear they feel may not fear humans

The official search to locate Jordan Naterer was suspended Saturday Oct. 17. Photo courtesy of VPD.
‘I am not leaving without my son,’ says mother of missing Manning Park hiker

Family and friends continue to search for Jordan Naterer, after official efforts suspended

One of the chairs that was damaged in Peachland. (Brad Johnson - Facebook)
Peachland staff, ArtWalk hopeful art chairs will be back after vandalism

The ArtWalk chairs were found damaged less than a week after installation

Salmon Arm resident Baillie Bridle turned an 80 cent spin of an online slot machine into almost $800,000. (BCL photo)
Salmon Arm woman hits online jackpot, winning close to $800,000

Winner says money may be used to purchase boat

Bernard Trest and his son Max, 10, are concerned about B.C.’s plan for students in the classroom. He was one of two fathers who filed a court application in August to prevent schools from reopening if stricter COVID-19 protections weren’t in place. That application was dismissed last week. (Contributed photo)
B.C. dad pledges to appeal quashed call for mandatory masks, distancing in schools

Bernard Trest and Gary Shuster challenged health, education ministries’ return-to-school plan

A male deer was spotted with an arrow through its back near a Columbia Street home Oct. 19, 2020 in Penticton. (Dave Katt / Facebook)
Deer with arrow through back spotted roaming Penticton

Conservation officers are searching for the animal

RCMP crest. (Black Press Media files)
RCMP cleared in fatal shooting of armed Lytton man in distress, police watchdog finds

IIO spoke to seven civillian witnesses and 11 police officers in coming to its decision

Most Read