(Photo contributed)

Okanagan Springs Brewery partners with local ski manufacturer

Okanagan Springs plans to give away 5 pairs of Vernon-made skis to contest winners this season.

Five beer drinkers throughout the region will be hitting the slopes on a new pair of Vernon-made skis this season as part of an Okanagan Springs Brewery promotion in collaboration with Skevik Ski Co.

The skis, made specifically for Okanagan Spring, are adorned with a Geoff Holman photo featuring the Falcon and Cliff Chairlifts at Big White Ski Resort near Kelowna, B.C. as well as brewery branding to mesh with their seasonal beer, Last Chair Red Lager.

Related: Vernon brewery wins award

Related: Okanagan Spring launches new beer

“There are so many things to like about this collaboration,” said Glenn Anderson, Co-Owner at Vernon-based Skevik Ski Co. “Local beer, local skis and local photography. Ultimately, we wanted to create a graphic that locals would be stoked to win.”

Playful taglines such as “please ski and drink responsibly” and “Ok Spring; OK Skiing” among others were also used on the ski’s top sheet (upper layer).

Following a re-brand at Okanagan Springs last year, the collaboration ties in well with the company’s Okanagan roots.

“Our new packaging features images captured from the Okanagan and this partnership with Skevik is another exciting way we’re working to bring the spirit of the Okanagan to life, throughout our home province,” said OSB Trade Marketing Manager, Daniel Carranza. “We were thrilled at the opportunity to partner with another local company that is dedicated to creating quality products, especially one that enjoys skiing as much as we do. We’re excited to share the collaboration skis with a few lucky winners.”

The contest is available at the following liquor stores throughout the next few months:

* Silver Star Liquor (Vernon)

* Vernon Square Liquor (Vernon)

* Mission Liquor (Kelowna)

* Big White Liquor Store (Big White)

* Sundance Liquor Store (Sun Peaks)

Related: New craft brewery hops on the scene

Related: Alpine season delayed at SilverStar

To report a typo, email:
newstips@vernonmorningstar.com
.


@VernonNews
newstips@vernonmorningstar.com

Like us on Facebook and follow us on Twitter.

 

(Photo contributed)

(Photo contributed)

(Photo contributed)

Just Posted

Chance of showers and thunderstorm for Okanagan-Shuswap-Similkameen

Mostly cloudy day for the Okanagan-Shuswap and Similkameen regions

Vernon and Sicamous cannabis stores get provincial nod

Spiritleaf in Vernon will be the Okanagan’s first cannabis store.

UBC Okanagan study seeking North Okanagan participants

The research will be examining food purchasing preferences and behaviour, completion results in $400 cash prize

Province urged to increase funds for libraries

“It needs to be a collective of all library boards in B.C. to increase funding”

Falkland teen to compete at world’s largest rodeo

Taya Hamming will be travelling to Rock Springs, Wyoming July 14-20 for the 71st annual National High School Finals Rodeo

Air Canada reviewing how crew left sleeping passenger on parked plane

In a Facebook post, the woman said she woke up ‘all alone’ on a ‘cold dark’ aircraft

Crews fight wildfire along Sea-to-Sky Highway

A cause has not been determined, although a downed power line is suspected

Two mudslides close Seymour Arm road in North Shuswap, no one injured

Slides hit Seymour Arm Main Forest Service Road halfway between St. Ives and Seymour Arm

One Okanagan municipality has seen a crime increase in almost every statistical category, report says

Report states there were 617 offences in Lake Country in 2018; almost 100 more than 2017

“Our community has had its heart broken”: South Okanagan celebrates life of David Kampe

Community and families members who knew Kampe give tearful addresses

Lower lake levels could create bumper crop of invasive milfoil

The CSRD board received an update on efforts to suppress the invasive aquatic plant

PHOTOS: Event marks one year since soccer team rescued from Thai cave

Nine players and coach took part in marathon and bike event to help improve conditions at cave

Rock climber dies after fall at Stawamus Chief in Squamish

The man had fallen about 30 metres while climbing in the Grand Wall area

Most Read