Red Apple ready to unveil its new Armstrong store

Business will feature a range of products, and grand opening is set for Friday

Armstrong-Spallumcheen residents will have an opportunity check out one of Canada’s newest retail offerings.

TBS Acquireco, which operates stores under The Bargain! Shop banner, will unveil its new Red Apple brand Friday on Smith Drive.

“We’re thrilled to bring our exciting, new Red Apple stores to Canada’s rural communities,” said Eric Claus, executive chairperson of The Bargain! Shop.

“Our much-anticipated new brand is focused on providing improved product offerings, tailored merchandising and a better customer experience, all while continuing to provide great value.”

Doris Campbell is the manager of the Armstrong Red Apple.

“Our entire staff is excited to offer our valued customers the best product selection, best value and best customer service in town,” she said.

The store will boast a home section, an assortment of fashions, food basics and the candyworks candy shop.

“We’re proud to create a store for all of life’s everyday needs,” said Claus.

“We know what our customers want and need, and we can’t wait to give them the best value in a warm and welcoming environment.  With such a fundamental shift in how and what we sell, we know that Red Apple will resonate with our customers and we’re very excited to share our new store with them.”

Armstrong’s Red Apple will hold an official grand opening Friday at 9 a.m.

“With special grand opening promotions, a friendly neighbourhood party and the official reveal of the breathtaking Willy Wonka-style candyworks candy shop, Red Apple is sure to make a great splash in Armstrong,” said Campbell.