Getting books in the hands of babies would be a challenging mission if the Junction Literacy Centre didn’t have the ongoing support of Nixon Wenger Lawyers.

The firm’s commitment of an annual donation of $10,000 for five years is what makes the Books for Babies and Books for Toddlers programs a reality.

Parents get to select a board book at their baby’s six-month vaccinations and a toddler flap book at their 18-month vaccination visit.

“We got at book at the birth of our daughter and we still read it. Now, she is turning the pages,” said Elise Allan, a lawyer with Nixon Wenger, of her nine-month-old daughter Sadie.

The message the literacy centre wants to stress to new parents is to talk, sing, read and play with your child every day.

“Our goal is to help families understand the importance of introducing books to their children from birth,” said Debbie Schiller, executive director of Junction Literacy and Youth Centres.

Schiller said that having the ongoing commitment of funding from Nixon Wenger Lawyers keeps the two popular programs distributing books to local families.