The B.C. SPCA’s Million Acts of Kindness initiative has now reached

The B.C. SPCA’s Million Acts of Kindness initiative has now reached

Kindness encouraged

The B.C. SPCA’s Million Acts of Kindness initiative has now reached, and surpassed, the half-million mark

A single dog in a hot car, overheated and in distress on a scorching summer day, rescued because one kind stranger called the B.C. SPCA cruelty hotline – a number he entered into his phone as one of the featured kind acts in the year-long Million Acts of Kindness (MAK) movement.

Thanks to the kindness of animal lovers across the province, the B.C. SPCA’s MAK initiative has now reached, and surpassed, the half-million mark, as participants complete small acts of kindness and report they’ve done each one.

Intended to generate one million acts of kindness by the end of 2015 as the B.C. SPCA celebrates its 120th year of helping the province’s most vulnerable animals, the movement is meant to improve the lives of companion, farm and wild animals.

“We’re so excited that we’ve made it past the 500,000 mark on our kindness counter,” said Lorie Chortyk, B.C. SPCA general manager of community relations, referring to the kind acts counter on the MAK website (

“It’s great to see how many animal lovers out there are actively engaged with the Million Acts of Kindness movement and how they’re embracing the chance to carry out kind acts to help animals. We are so grateful to everyone who is helping to make this happen.”

Each week, an act of kindness that is easy for pet guardians and non-pet guardians alike to complete is featured on the MAK website, whether it’s entering the B.C. SPCA cruelty hotline – 1-855-622-7722 – into their cell phones, choosing to purchase cage-free eggs, or spreading the message about spaying and neutering pets on social media.

Kind acts also include animals who have been rescued from cruel or neglectful situations, as well as animals who have been adopted from B.C. SPCA branches throughout the province, among others.

One of the most popular featured acts was pledging to never leave animals in a hot vehicle to get a free #hotpetsnotcool car decal to help spread the word, as the B.C. SPCA has received more than 1,200 calls about pets in hot vehicles so far this year.

“We hope the momentum keeps building – it doesn’t hurt anyone to be kind to animals, and we’re really hoping we reach that one million mark,” said Chortyk.

“Anyone can register at and catch up on their kindness by finding and carrying out the acts we’ve already featured, and completing the ones to come.”

Visit for more information.



Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Group of cowboys on horses out rounding up cattle, 1888. The Greater Vernon Museum and Archives is celebrating Vernon Winter Carnival’s Wild West theme with a virtual trip back in time looking at the ranching days. (GVMA #5021)
Museum rounds up Vernon’s wild west past

Vernon Winter Carnival event, Meanwhile…Back at the Ranch, Feb. 9

Lake Country firefighters helped deliver a healthy newborn baby Thursday, Jan. 21, 2020. (Pixabay)
Lake Country firefighters help deliver baby boy

Firefighters from the Winfield hall assisted with the birth of a healthy newborn Thursday morning

Virtual programming will assist the Allan Brooks Nature Centre Society in spreding environmental education. (ABNCS photo)
Vernon nature centre online with gaming grant

Allan Brooks Nature Centre Society benefits from provincial funds

Flooding has become a reality for many communities in the Okanagan Valley as the region faces more extreme weather storms, blamed on the impact of climate change. (File photo)
Okanagan high target for spring flooding

Higher snowpack and mild winter precipitation levels raise concerns for Canada’s insurance industry

The Kamloops RCMP detachment is asking for the public’s help in finding Kayne Pasco, a Vernon man wanted on several B.C. charges. (Contributed)
Wanted Vernon man believed to be in Kamloops: RCMP

Kayne Pasco, 27, is wanted in the province for several offences

Members of the Vernon Flying Club. (Twila Amato - Black Press Media)
WATCH: ‘Total freedom’: pilots fly in formation over Okanagan cities

Black Press Media got a first-hand look at what the Okanagan looks like, from above

A video posted to social media by Chilliwack resident Rob Iezzi shows a teenager getting kicked in the face after being approached by three suspects on Friday, Jan. 22, 2021. (YouTube/Rob i)
VIDEO: Security cameras capture ‘just one more assault’ near B.C. high school

Third high-school related assault captured by Chilliwack resident’s cameras since beginning of 2021

Skaha Middle School
Arrest made in indecent acts near South Okanagan schools

A 32-year-old man was arrested and released on strict conditions, say police

An individual at Rutland Senior Secondary school has tested positive for COVID-19. (Aman Parhar/Omineca Express)
Individual at Central Okanagan school tests positive for COVID-19

Authorities say the person is self-isolating at home with support from local health teams

FILE - In this Feb. 14, 2017, file photo, Oklahoma State Rep. Justin Humphrey prepares to speak at the State Capitol in Oklahoma City. A mythical, ape-like creature that has captured the imagination of adventurers for decades has now become the target of Rep. Justin Humphrey. Humphrey, a Republican House member has introduced a bill that would create a Bigfoot hunting season, He says issuing a state hunting license and tag could help boost tourism. (Steve Gooch/The Oklahoman via AP, File)
Oklahoma lawmaker proposes ‘Bigfoot’ hunting season

A Republican House member has introduced a bill that would create a Bigfoot hunting season

Economic Development and Official Languages Minister Melanie Joly responds to a question in the House of Commons Monday November 23, 2020 in Ottawa. THE CANADIAN PRESS/Adrian Wyld
Federal minister touts need for new B.C. economic development agency

Last December’s federal economic update promised a stimulus package of about $100 billion this year

FILE - In this Nov. 20, 2017, file photo, Larry King attends the 45th International Emmy Awards at the New York Hilton, in New York. Former CNN talk show host King has been hospitalized with COVID-19 for more than a week, the news channel reported Saturday, Jan. 2, 2021. CNN reported the 87-year-old King contracted the coronavirus and was undergoing treatment at Cedars-Sinai Medical Center in Los Angeles. (Photo by Andy Kropa/Invision/AP, File)
Larry King, broadcasting giant for half-century, dies at 87

King conducted an estimated 50,000 on-air interviews

BC Coroners Service is currently investigating a death at Canoe Cove Marina and Boatyard in North Saanich. (Black Press Media File)
Drowning death in North Saanich likely B.C.’s first in for 2021

Investigation into suspected drowning Monday night continues

Kimberly Proctor, 18, was murdered in 2010. Her family has spent many of the years since pushing for a law in her honour, that they say would help to prevent similar tragedies. (Courtesy of Jo-Anne Landolt)
Proposed law honouring murdered B.C. teen at a standstill, lacks government support

Ministry of Mental Health and Addictions has concerns with involuntary detainment portion of act

Most Read