The Vernon Morning Star and the Literacy Society of the North Okanagan have teamed up to offer not only a special advertising feature, but also any donations that come to the Literacy Society are "topped" up by a provincial campaign.
Ads purchased through the Vernon Morning Star come at a discount and the proceeds are donated back to the Literacy Society.
“Need a reason to support literacy?” asked Debbie Nurse, executive director of the Literacy Society.
“Skills in the Canadian Labour Market: Findings from the programme for the International Assessment of Adult Competencies (PIAAC) found that 45 per cent of British Columbians aged 16 to 65 may have difficulty understanding newspapers, following instruction manuals, reading health information and other daily living tasks (2021).”
The Literacy Society welcomes you to support their important work. They are a busy hive of 75 volunteers, that support more than 500 literacy learners, offering over 3,000 sessions per year.
"Members of our team will soon be reaching out to you over the next few weeks, sharing information, and signing up supporters. Please lend your support and help us raise literacy in our communities. It takes a hive to thrive," said Nurse. "Who doesn’t know someone that struggles with digital skills or has difficulty with reading?"
Last year the Raise-a-Reader campaign was successful which is a tremendous boost for the society, whose primary focus is to "Raise Readers" in the community.
September is Literacy Month and what better way to show your support than through the Raise-a-Reader Campaign. For more information, and to purchase an ad, contact the Literary Society at 250-275-3117, or email: info@literacysociety.ca.