Skip to content

Ride sharing company Uride expands to Armstrong, Enderby

The service is available on a reservation-only basis
Uride is expanding to Armstrong and Enderby, the Canadian ride sharing company announced Tuesday, June 11, 2024. (Uride photo)

A Canadian ride sharing company that's been in Vernon for 16 months is now taking a trip down Highway 97A to Armstrong and Enderby. 

Uride announced it's expanding to the two North Okanagan cities Tuesday, June 11, saying in a release the expansion is part of the company's commitment to improving transportation options in the Vernon region. 

"With this expansion, Uride aims to extend its trusted services to these vibrant communities, ensuring that residents have access to safe, convenient, and cost-effective transportation," the company said.

Uride's presence in Armstrong and Enderby means that users can now book rides to and from these areas using the Uride app. 

The service will be available on a reservation-only basis, so riders are encouraged to book their rides ahead of time. 

"We are excited to bring Uride to Armstrong and Enderby," said Ravi Dhami, Uride’s western regional operations manager. "Our goal has always been to provide affordable transportation solutions that cater to the needs of the community. This expansion not only broadens our service area but also reinforces our commitment to delivering ride-sharing experiences across the region."

In the release, the company emphasized its core values of safety, reliability and affordability, and said its expansion to two smaller cities signals its ability to adapt and meet the demands of communities beyond major cities. 

For more information about Uride and its services in Vernon, visit

Founded in Thunder Bay, Ont. in 2017 by former professional soccer player Cody Ruberto, Uride focuses on smaller markets often overlooked by industry giants. The company's mission is to end impaired driving and empower local communities through reliable and convenient transportation. 

To get riding, download the Uride app on the Apple App Store and Google Play Store.







Brendan Shykora

About the Author: Brendan Shykora

I started at the Morning Star as a carrier at the age of 8. In 2019 graduated from the Master of Journalism program at Carleton University.
Read more