‘Obviously inappropriate:’ Insurer exec shocked ASIMIL8 plate was ever issued

Nick Troller filed a legal challenge against MPI over its decision to revoke the personalized plate

Documents from a legal challenge by a “Star Trek” fan who had his personalized ASIMIL8 licence plate revoked show a Manitoba Public Insurance senior executive was shocked the plate was ever issued at a time when reconciliation with Indigenous people was coming to the forefront.

The email from vice-president Keith Ward to registrar of motor vehicles Carla Hocken on April 24, 2017, said approving the licence plate did not follow MPI procedures and required immediate action.

“We are considering serious disciplinary action for those who were involved and contributed to approving a plate that is so obviously inappropriate at a time when there was significant media coverage about the work of the Truth and Reconciliation Commission, etc,” Ward wrote.

“This is a very serious lack of judgment for those who were involved in doing the research and/or approving the plate for issue.”

Nick Troller filed a legal challenge against MPI over its decision to revoke the personalized plate.

Troller is an avid fan of the “Star Trek” TV franchise and in 2015 got the plate which features a well-known saying by the alien race the Borg. He put the ASIMIL8 plate in a border that stated:, “We are the Borg” and “Resistance is futile.”

In a recently filed legal brief, Troller explained that he drove around with the plate for nearly two years and no one complained. He renewed it with MPI in 2016 without issue.

An Ontario woman posted a photo of the licence plate on Facebook on April 22, 2017. Court filings show a transcript of a call she made to MPI in which she said the plate was offensive because of the history of government assimilation policies.

Court documents show that after the complaint was made, there was a flurry of emails between MPI officials trying to understand how the licence plate was approved in the first place.

Plates are denied for a variety of reasons, including if they are offensive, suggestive, discriminatory or include racial or ethnic slang. Since they are the property of the Crown, they can be recalled at any time.

The ASIMIL8 plate was considered by a five-person committee, internet searches were done on its meaning and it was issued without any concerns.

In another email, Ward said, “the process here did not work.”

Troller was contacted and told his plate was deemed inappropriate and was being recalled. Troller is arguing MPI’s decision to revoke the plate is a violation of his charter-protected right to free expression.

MPI did not comment on the filings because the case is before the courts.

The documents include a 47-page list of licence plates that were denied by MPI. They include BITE ME, VINO, MMMBEER, SKODEN, HYZNBRG, HOLYCOW, PWALKER and 50 GREY.

A man in Nova Scotia has also gone to court over a personalized licence plate. Lorne Grabher has been trying to reinstate his “GRABHER” plate since it was revoked in 2016 by the Registrar of Motor Vehicles following an anonymous complaint.

Kelly Geraldine Malone, The Canadian Press

Like us on Facebook and follow us on Twitter.

Just Posted

Remorse high for Vernon man sentenced for car surfing death

Driver of car that killed friend who was car surfing gets nine months in jail

Lumby featured on CBC show Still Standing

Filming concludes Friday with a comedy show at the White Valley Community Centre.

Vernon taekwon-do pair off to world championships

Student Brianna Li and coach David White of Sundance Taekwon-Do earn spots with national team

Vernon Kin Race Track appeal abandoned

Okanagan Equestrian Society drops appeal of ruling favouring City of Vernon, regional district

French Immersion feedback positive for Vernon School District

Ninety-one families lined up for 88 spots this week

B.C. opioid crisis to get same world-renowned treatment approach as HIV/AIDS

A program that focuses on treatment as prevention will roll out Jan. 17

Olympian snowboarder Max Parrot diagnosed with Hodgkin’s lymphoma

Each year in Canada, approximately 900 people are diagnosed with Hodgkin’s lymphoma

‘Prince of Pot’ Marc Emery accused of sexual assault, harassment

Emery denied the allegations, but a Toronto woman says she is not the only one speaking out

Vancouver Island photographer makes National Geographic’s 2018 elite

Rare double honour for Marston from the 36 best Your Shots out of nearly 19,000 photos

Ex-Liberal candidate in Burnaby, B.C., says volunteer wrote controversial post

Karen Wang dropped out following online post singling out NDP Leader Jagmeet Singh’s ethnicity

Asteroids are smacking Earth twice as often as before

The team counted 29 craters that were no older than 290 million years

Canada’s arrest of Huawei exec an act of ‘backstabbing,’ Chinese ambassador says

China has called Canada’s arrest of Huawei chief financial officer Meng Wanzhou ‘politically motivated’

In limbo: Leftover embryos challenge clinics, couples

Some are outright abandoned by people who quit paying storage fees and other couples struggle with tough decisions

BREAKING: Jury finds man accused of killing B.C. girl, 12, guilty

Twelve-year-old Monica Jack disappeared in May 1978 while riding her bike along a highway in Merritt, B.C.

Most Read