Facebook’s public policy director Neil Potts, left, and global director and head of public policy Canada, Kevin Chan, speak with the clerk as he places name plates for Facebook’s Mark Zuckerberg and Sheryl Sandberg as they wait to appear before The International Grand Committee on Big Data, Privacy and Democracy in Ottawa, Tuesday, May 28, 2019. Facebook Canada says it is taking measures to ensure election integrity ahead of the Oct. 24 vote in British Columbia. THE CANADIAN PRESS/Adrian Wyld

Facebook’s public policy director Neil Potts, left, and global director and head of public policy Canada, Kevin Chan, speak with the clerk as he places name plates for Facebook’s Mark Zuckerberg and Sheryl Sandberg as they wait to appear before The International Grand Committee on Big Data, Privacy and Democracy in Ottawa, Tuesday, May 28, 2019. Facebook Canada says it is taking measures to ensure election integrity ahead of the Oct. 24 vote in British Columbia. THE CANADIAN PRESS/Adrian Wyld

Facebook says its election integrity strategy is in effect in B.C.

Content promoting voter suppression will be removed under the company’s community standards

Facebook Canada says it is taking measures to ensure election integrity ahead of the Oct. 24 vote in British Columbia, but would not share how many posts containing misinformation, if any, have been removed or fact-checked.

Kevin Chan, Facebook Canada’s head of public policy, said the social media company has two methods for dealing with misinformation on its platforms.

Content promoting voter suppression will be removed under the company’s community standards and advertising policies, and it also works with independent fact-checkers to review “fake news” posts, he said.

Agence France-Presse and Radio-Canada are in charge of fact-checking for the B.C. election, but Facebook does not monitor their work or know if any posts have been flagged relating to the campaign. He did not say if any voter-suppression posts had been removed.

Marisha Goldhamer, senior editor for AFP fact-checking in Canada, said most claims it has fact checked from B.C. relate to provincial health officer Dr. Bonnie Henry and COVID-19.

“We have not yet rated a misinformation claim directly related to the B.C. election on Facebook, but we are watching closely,” she said.

As part of the program, Canadians on Facebook will be informed if a story they shared has been rated as false, and pages that repeatedly share false news will be seen less across users’ news feeds.

“We are a platform and we do very much want to remain neutral. What we do do is we have the partnership with the fact-checkers, but they are completely independent in terms of what they fact-check, how much they fact-check and obviously what their conclusions are,” Chan said in a teleconference call with journalists.

The company does not moderate content in private messages, which are encrypted. However, it has limited the number of recipients that can receive a forwarded message to five, Chan said.

Facebook Canada has also offered political parties and candidates access to an emergency hotline to report concerns like suspected hacks, training in social media security and other kinds of support, Chan said.

Its advertising transparency policy means it now requires a “rigorous” identification authentication process and labelling system for topics related to policy or possible campaign issues, he said.

Advertisements that don’t meet those standards are blocked, Chan added. He did not say if any ads related to the B.C. election had been blocked.

The company has not identified any attempts at foreign interference in the B.C. election, Chan said.

Philip Mai, co-director of Ryerson University’s Social Media Lab, described the fact-checking strategy as a “minuscule” step in the right direction.

However, he said it can be misleading because it doesn’t necessarily mean the original post is removed from Facebook, only that it will now have a label indicating it has been fact-checked with a link to the fact-checking article. If a user doesn’t read closely, the label can make the post appear more official, he said.

Misinformation related to elections becomes a concern when it is amplified or planted for nefarious reasons, he said, adding two people can have a relatively harmless public conversation on social media that includes some errors.

A local or provincial election would only likely see interference if it had national or international implications, he said.

“Then you will see actors from outside the province who will try to tip the scale by putting their finger on it,” Mai said.

Mai also said there is a good reason for Facebook not to disclose the volume and types of posts it has taken down or moderated. That can give bad actors more information about what they can and cannot get away with, he said.

As a platform that wants to encourage expression, Chan said differentiating posts that are opinions versus intentional misstatements can be difficult.

For that reason, the company tends to focus on reviewing suspicious user behaviour, which can help it identify fake accounts for example, and leave the content reviews to third parties, he said.

Amy Smart, The Canadian Press

Like us on Facebook and follow us on Twitter.

Want to support local journalism? Make a donation here.

BC Votes 2020facebook

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Two North Okanagan-Shuswap rural communities, including Lumby, will receive B.C. government grants to support new jobs and economic opportunities to help them recover from the impacts of COVID-19. (Black Press file photo)
North Okanagan-Shuswap communities collect government grants

Lumby and Blind Bay to benefit to help recover from economic impact of COVID-19

Accelerate Okanagan has announced the six finalists for the 2021 OKGN Angel Summit. The remaining entrepreneurs will compete for a chance to receive a $145,000 investment in their business. (Eryca Stirling photo)
Finalists named for Okanagan entrepreneur summit

Accelerate Okanagan has named the final six competing entrepreneurs in the OKGN Angel Summit

A man was arrested after he refused to vacate Alexander’s Beach Pub in Coldstream while not adhering to the business’s COVID-19 mask-wearing policy Tuesday, Feb. 23, 2021. (Google Maps photo)
Man arrested for refusing to leave Coldstream store while not wearing mask

Store owner says man likely came in looking for an argument: ‘the fellow had a notepad’

Vernon-North Okanagan RCMP and the BX-Swan Lake Fire Department are on scene of a reported quonset fire fully involved in the 900 block of Pottery Road. (Jennifer Smith - Morning Star)
UPDATE: Crews douse workshop fire near Vernon

BX-Swan Lake Fire Department battling blaze on property on Pottery Road Wednesday, Feb. 24

Medical masks and social distancing are new additions to this year’s farmer’s market in Vernon amid the COVID-19 pandemic. (Brendan Shykora - Morning Star)
UPDATE: Petition added to efforts to bring crafters back to farmers’ markets

Local market losing money, members and customers due to provincial health regulations

Photograph By @KAYLAXANDERSON
VIDEO: Lynx grabs lunch in Kamloops

A lynx surprises a group of ducks and picks one off for lunch

The Penticton Speedway has been sold but the investment group who bought it is planning to create an enhanced racetrack and racing experience. (File photo)
Penticton Speedway sold and will remain a racetrack

Investment group that includes founder of Area 27 intends to buy the Speedway

The District of Sicamous announced plans to purchase and manage the Sicamous Medical Centre on Tuesday, Feb. 24. Colleen Anderson and Malcolm Makayev have been overseeing this and other health matters on behalf of the district’s council. (Jim Elliot-Eagle Valley News)
Sicamous to purchase retiring doctor’s business, take over management

Move intended to attract new doctors by allowing them to focus on patient care

Two women were arrested in Nanaimo for refusing to wear masks and causing disturbance on a BC Ferries vessel. (File photo)
B.C. ferry passengers arrested and fined for disturbance, refusing to wear masks

Police said woman threatened their pensions in Feb. 21 incident aboard Nanaimo-bound boat

(File photo)
‘Give me your stuff! Oh, hello, officer’: Man surprised by Kamloops Mountie

A man trying to enter a vehicle stopped in Kamloops was greeted by an off-duty Kamloops Mountie inside

When his owner had knee surgery, Kevin, 2, was able to continue to go for walks thanks to volunteers from Elder Dog Canada. (Contributed photo)
B.C. woman has nothing but praise for Elder Dog Canada

National organization has a fleet of volunteer walkers ready, but needs more clients to serve

Project rendering of Hadgraft Wilson Place (CNW Group/Canada Mortgage and Housing Corporation)
68-unit affordable housing complex coming downtown Kelowna

The six-storey complex located on Fuller Ave is set to be completed by fall 2022

Malakwa firefighters bring a barn blaze under control in the 4,000 block of the Trans-Canada Highway on Friday, Feb. 19, 2021. (Sean Coubrough/CSRD photo)
Barn fire prompts fundraiser for Shuswap family of eight

Blaze leaves Malakwa family in need of feed, supplies for beloved horses

Justin Morissette is still recovering from the injuries sustained in the altercation. He is not yet able to walk without assistance. (Justin Morissette, Twitter)
B.C. man suing city and police over violent altercation with anti-LGBTQ preacher

Justin Morissette argues police knew the threat the preacher posed, and failed to keep the peace

Most Read