Cannery Brewing’s Sunblink Berry Sour label has won the Best Label Competition presented by Westkey for the Great Okanagan Beer Festival. (Photo submitted)

Cannery Brewing’s Sunblink Berry Sour label has won the Best Label Competition presented by Westkey for the Great Okanagan Beer Festival. (Photo submitted)

South Okanagan beer takes gold in best label competition

The competition was presented by Westkey for the Great Okanagan Beer Festival

The voting has ended and Cannery Brewing has been named the winner of the Best Label Competition presented by Westkey for the Great Okanagan Beer Festival (GOBF).

The Cannery took first place with their label for their Sunblink Berry Sour brew, which was designed by Skyler Punnet and Paul Higgins with Super Deluxe Creative. Punnett said the label is a throwback to another label the two designed for the brewery’s first, limited release sour, Rain Shadow.

READ ALSO: Cannery Brewing ahead in round two of Best Label Competition

“The whole idea is (this label) was supposed to be related to the Rain Shadow sour that we did around this time last year,” said Punnett. “This is the next iteration since it’s sort of the same beer with berries added to it. So with the Rain Shadow, it was the whole idea that Penticton exists in one and the idea of the sun parting the clouds and it was a fresh, floral beer.

“So for (Sunblink), it’s the idea that the sun has come fully out, so it’s warm and radiating and that was the whole idea behind the name. And the imagery for both (beers) involve hummingbirds.”

Punnett didn’t want to take the full credit for the label winning in the competition, stating that the Cannery has a great group of supporters that rallied hard to see the brewery come out victorious. He appreciates that this type of competition draws attention to a less-discussed area of the industry.

“For me, it’s more about the sense of support that the Cannery has gotten and the fact that they have that many people willing to jump online to support them,” said Punnett. “From the design perspective, it would be nice if it would spark an intelligent conversation about design, and the importance of good design and illustration on beer labels.”

The contest was held through online polls on Facebook and the local label first went up against Vancouver Island Brewing’s Magic Hour Grapefruit Gose, then it round two it beat out Vice & Virtue Brewing’s Homewrecker. Finally, Sunblink narrowily beat Twin Sails Brewing’s Dead Sea label to take the title of Best Label with 51 per cent of the 2,900 votes.

READ ALSO: Cannery’s Sunblink Berry Sour label in final round of Best Label Competition

“The craft beer world has a lot of camaraderie. This kind of competition was really fun, especially against Twin Sails who we love,” said Lawton. “Their team rallied really hard on their part and so for us, it’s not about beating breweries or winning, but about showcasing the craft beer world and the artists that made their labels.”

Lawton said the team at Cannery Brewing is overjoyed to have the support of craft brew lovers in the area, and said the brewery won a gift card to the Train Station Pub, the sponsor of the GOBF, that they intend to make use of when they are there as a participating brewery.

“We just want to say thanks to everyone who really rallied to support us, we had so many people sharing (the poll) and asking people to vote, so we’re very happy about that,” Lawton. “And it’s so wonderful to showcase a local artist from Penticton on the labels that we’re doing, and to have them go on to win something like this is very exciting.”

To report a typo, email: editor@pentictonwesternnews.com.

Jordyn Thomson | Reporter
JordynThomson 
Send Jordyn Thomson an email.
Like the Western News on Facebook.
Follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Members of BCEHS Station 343 in Lake Country receive a donation of treats and wine from the community in December. (Contributed)
‘Unexpected and heartwarming’: Okanagan community supports paramedics

Cards, discounts, treats, more given to Lake Country paramedics in sign of support

U.S. Senator Bernie Sanders sits in on a COVID-19 briefing with Dr. Bonnie Henry, provincial health officer, and Adrian Dix, B.C. minister of health. (Birinder Narang/Twitter)
PHOTOS: Bernie Sanders visits B.C. landmarks through the magic of photo editing

Residents jump on viral trend of photoshopping U.S. senator into images

The North Okanagan Naturalists' Club completed its annual swan and eagle counts Sunday, Jan. 17, 2021. (Claude Rioux - NONC photo)
North Okanagan bird count shows decrease in swans and eagles

Trumpeter swans were down 61 per cent from last year’s count; eagles down 14 per cent

Okanagan Indian Band Chief Byron Louis has served as the band’s chief since his first of six electoral wins in 1991. (File photo)
Okanagan Indian Band seeks nominations for upcoming election

A new OKIB chief and council will be elected March 30, 2021

A male kingfisher at Vernon’s Polson Park. (David Guscott/North Okanagan Naturalists Club)
$78K in conservation grants awarded in the North Okanagan

The RDNO announced four recipients of its 2021 Conservation Fund Friday

U.S. Senator Bernie Sanders sits in on a COVID-19 briefing with Dr. Bonnie Henry, provincial health officer, and Adrian Dix, B.C. minister of health. (Birinder Narang/Twitter)
PHOTOS: Bernie Sanders visits B.C. landmarks through the magic of photo editing

Residents jump on viral trend of photoshopping U.S. senator into images

A COVID-19 exposure has been confirmed at Black Mountain Elementary in Kelowna Saturday, Jan. 23, 2021. (Google Image)
Another COVID-19 exposure confirmed at Kelowna school

Interior Health confirmed an exposure at Black Mountain Elementary School Saturday

A 75-year-old aircraft has been languishing in a parking lot on the campus of the University of the Fraser Valley, but will soon be moved to the B.C. Aviation Museum. (Paul Henderson/ Chilliwack Progress)
Vintage military aircraft moving from Chilliwack to new home at B.C. Aviation Museum

The challenging move to Vancouver Island will be documented by Discovery Channel film crews

A video posted to social media by Chilliwack resident Rob Iezzi shows a teenager getting kicked in the face after being approached by three suspects on Friday, Jan. 22, 2021. (YouTube/Rob i)
VIDEO: Security cameras capture ‘just one more assault’ near B.C. high school

Third high-school related assault captured by Chilliwack resident’s cameras since beginning of 2021

Skaha Middle School
Arrest made in indecent acts near South Okanagan schools

A 32-year-old man was arrested and released on strict conditions, say police

An individual at Rutland Senior Secondary school has tested positive for COVID-19. (Aman Parhar/Omineca Express)
Individual at Central Okanagan school tests positive for COVID-19

Authorities say the person is self-isolating at home with support from local health teams

FILE - In this Feb. 14, 2017, file photo, Oklahoma State Rep. Justin Humphrey prepares to speak at the State Capitol in Oklahoma City. A mythical, ape-like creature that has captured the imagination of adventurers for decades has now become the target of Rep. Justin Humphrey. Humphrey, a Republican House member has introduced a bill that would create a Bigfoot hunting season, He says issuing a state hunting license and tag could help boost tourism. (Steve Gooch/The Oklahoman via AP, File)
Oklahoma lawmaker proposes ‘Bigfoot’ hunting season

A Republican House member has introduced a bill that would create a Bigfoot hunting season

Economic Development and Official Languages Minister Melanie Joly responds to a question in the House of Commons Monday November 23, 2020 in Ottawa. THE CANADIAN PRESS/Adrian Wyld
Federal minister touts need for new B.C. economic development agency

Last December’s federal economic update promised a stimulus package of about $100 billion this year

FILE - In this Nov. 20, 2017, file photo, Larry King attends the 45th International Emmy Awards at the New York Hilton, in New York. Former CNN talk show host King has been hospitalized with COVID-19 for more than a week, the news channel reported Saturday, Jan. 2, 2021. CNN reported the 87-year-old King contracted the coronavirus and was undergoing treatment at Cedars-Sinai Medical Center in Los Angeles. (Photo by Andy Kropa/Invision/AP, File)
Larry King, broadcasting giant for half-century, dies at 87

King conducted an estimated 50,000 on-air interviews

Most Read