Breakfast is the most important meal of the day for the community.
The annual United Way drive-thru breakfast fundraiser takes place Thursday and proceeds will go towards 27 non-profit groups that provide services to residents.
“I hope everyone comes out and has fun. Don’t miss it,” said Linda Yule, United Way executive director.
The fundraiser runs from 6 to 9 a.m. at the Best Western Vernon Lodge and volunteers will be handing out bags full of goodies.
The bags are often snapped up early so the number of bags has been bumped up to 800 this year.
“People come through like crazy and the event is so much fun,” said Yule.
“People are always asking me when it’s going to happen.”
One of the bags will include a grand prize of two tickets to two Seattle Mariners games and two nights accommodation.
Besides breakfast, participants can get a newspaper, a complimentary coffee and their windshield washed.
Last year, the breakfast raised $12,300.
The fundraiser is the official kick-off to the United Way’s annual campaign, which hopes to raise $300,000 by the end of 2011.
“It’s consistent with what we’re asked for by the agencies and we believe it’s achievable,” said Yule of the goal.
Among the organizations that benefit from United Way are Compassionate Friends of Vernon, the Enderby Family Resource Centre, the Kindale Development Association, the Falkland Boys and Girls Club, the Upper Room Mission, the White Valley Community Resource Centre, St. John Ambulance and the North Okanagan-Shuswap Brain Injury Society.
“They are seeing an unprecedented number of people seeking assistance,” said Yule.
For more information about United Way, call 250-549-1346.