A bus shelter in White Rock is emblazoned with an ad from B.C.’s Office of the Human Rights Commissioner on Sunday, Nov. 29, 2020. (Black Press Media files)

A bus shelter in White Rock is emblazoned with an ad from B.C.’s Office of the Human Rights Commissioner on Sunday, Nov. 29, 2020. (Black Press Media files)

VIDEO: ‘Am I racist?’ campaign asks British Columbians to confront their unconscious biases

Signs asking British Columbians to think about racial injustice have been put up across the province

“Am I racist?”

It’s a question that has perhaps come up more than usual this year, as Black and Indigenous peoples took to the streets for Black Lives Matter protests this spring and summer.

In November, B.C.’s Office of the Human Rights Commissioner asked the province’s residents to consider that question again as it launched an advertising campaign.

The large black signs with white writing have popped up across 23 B.C. communities, posing the question: “Am I racist?”

“Systemic racism is a difficult and urgent problem in B.C.,” said Human Rights Commissioner Kasari Govender. “Statistics show a rise in hate crimes in B.C., both gradually over the last decade and rapidly since the COVID-19 pandemic took hold in the province. We need to name the problem before we can solve it, and that starts when we confront our own, often subconscious, racial biases.”

And as of Monday, (Nov. 30), some signs dig deeper.

One now says “If I say I don’t see skin colour, am I racist?” Another questions: “If I want to forget our province’s history, am I racist?”

Govender started her five-year term in September 2019, 17 years after B.C.’s last human rights commission was dismantled. She said that Canada can often be guilty of brushing racism under the rug.

“Canada has a reputation of being a safe place with minimal racism, but this does not truly reflect the history and present-day experiences of Indigenous and racialized people in this province and country,” Govender said. “I know it’s uncomfortable to recognize this racism and to start to work on it, but it’s crucial that we do so—because uprooting systemic racism starts when we change ourselves.”

According to the office, reported hate crimes in B.C. rose by 34 per cent between 2015 and 2018, and in the first nine months of 2020, Vancouver police reported a 116 per cent rise in hate crimes. Asian communities saw an even steeper rise as hate crimes targeting them rose from nine in 2019 to 88 in the first nine months of 2020, a 878 per cent spike.

The public launch of the “Am I racist?” campaign comes the day that Mary Ellen Turpel-Lafond is scheduled to release her report, titled Addressing Indigenous-specific racism and discrimination in B.C. health care. The report stems from allegations of a racist blood alcohol guessing game played using Indigenous patients in a B.C. hospital.

READ MORE: B.C. launches investigation into allegations of racist blood-alcohol guessing game in ER

READ MORE: Long seen as radical, Black Lives Matter goes mainstream


@katslepian

katya.slepian@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Want to support local journalism during the pandemic? Make a donation here.

Racial injusticeracism

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Five properties have been added to the Lake Country fire protection zone, after council moved to expand the local service area Tuesday, May 4, 2021. (Google Maps)
Lake Country expands fire protection zone, covering 5 exposed properties

The properties petitioned to join the local service area after being left out ‘for reasons unknown’

The Vernon Vipers defeated the Salmon Arm Silverbacks 3-1 to secure the top spot in the BC Hockey League Vernon pod Friday, May 7, 2021. (Lisa Mazurek Photography)
VIDEO: Vipers beat Salmon Arm, clinch top spot in BCHL Vernon pod

Goaltender James Porter Jr. was a wall for the Vipers, who outscored the Silverbacks 3-1 Friday

VSAR’s Air Rescue One unit assisted in a rescue in West Kelowna May 3, 2021. (VSAR screenshot)
VIDEO: VSAR’s Air Rescue One team assists in West Kelowna Rescue

The Vernon Search and Rescue helicopter team pulled off a successful rescue Monday

A proposed development would see two four-storey affordable housing complexes erected on Adair Street in Armstrong, next to the Nor-Val Arena. (Google Maps)
Local tenants to be prioritized for Armstrong affordable housing project

Staff have drafted an expression of interest to find a developer to move forward with on the project

Cops for Kids riders will be spinning 30 feet in the air on scissor lifts at SaveOn Foods locations in Kelowna, Lake Country and West Kelowna Saturday, May 8, 2021. (File photo)
Cops reach new heights for Okanagan kids

Nor-Val Rentals is doing the heavy lifting Saturday in Kelowna, West Kelowna and Lake Country

(The Canadian Press)
Trudeau won’t say whether Canada supports patent waiver for COVID-19 vaccines

‘Canada is at the table to help find a solution’

Edmonton Oilers’ Connor McDavid (97) celebrates his 100th point this season with Leon Draisaitl (29) against the Vancouver Canucks during second period NHL action in Edmonton on Saturday, May 8, 2021.THE CANADIAN PRESS/Jason Franson
Edmonton superstar McDavid hits 100-point mark as Oilers edge Canucks 4-3

NHL scoring leader needs just 53 games to reach century mark

Peachland resident and cleanup volunteer Lloyd Stinson Sotas holds up a discarded TV riddled with bullet holes. (Aaron Hemens/Capital News)
PHOTOS: Peachland residents clean up community watershed

More than 70 people gave back to Mother Earth by assisting with the cleanup

A map showing where the most number of cases were recorded from April 23 to 29. This map, revealing a breakdown of infections by neighborhood, was pulled from a data package leaked to the Vancouver Sun last week (and independently verified).
36 Abbotsford schools flagged for COVID-19 exposures in the last 2 weeks, shattering record

Clearbrook Elementary recorded an ‘exposure’ on all 11 school days

Canada’s chief public health officer is reminding Canadians even those who are fully vaccinated are not immune from transmitting the COVID-19. THE CANADIAN PRESS/Adrian Wyld
Canada’s top doctor warns full vaccination does not equal full protection from COVID-19

Post-inoculation, Theresa Tam says the risk of asymptomatic infection and transmission is far lower but not obsolete

COVID-19. (Image courtesy CDC)
Kelowna OK Tire closed due to COVID-19 exposure

The business will remain closed until May 11

The dash cam footage, taken May 7 at 8:18 a.m. belonged to the driver of a southbound vehicle that recently travelled out of the tunnel. (Reddit/Screen grab)
VIDEO: Dash cam captures dramatic rollover crash on Highway 99

Only one person sustained injuries from the collision, says B.C. Ambulance Services

Chevy stranded on a ledge above a rocky canyon at Mimi Falls near Logan Lake, April 28, 2021. (Photo credit: Margot Wikjord)
Police officer and fire chief team up in risky rescue of stranded dog near Logan Lake

Chevy, a rescue dog, needed rescuing again after getting stuck on a ledge above rocky canyon

Most Read